Google is Maturing to “Home”

Google Home is actually a smart speaker, powered by Google Assistant. Simply put, it is a voice activated device, combining Google services like calendar, search, and so on. It did not happen in a day, of course. Since the day you opened your Google account, the day you bought your first Android phone, the day you took your first picture, and so on, Google is collecting all our usage behavior data. Presumably, their database about “us” is huge. Combined and programmed together to give us a highly customized solution with amazing device interface, Google is now mature enough to “keep talking” (video) to us through machines (using artificial intelligence), that would amazingly sound “relevant” to what we are. But how far this “Home” thing will go in future? How much compromise of privacy will it ask for? What do you think?


About 1mmarketing

Working as Associate Professor, School of Business, United International University, Bangladesh; a North-American graduate, with doctoral studies from UUM, Malaysia; cherishing a wide-view of the world, with multiple interests in culture, people, traveling, and specifically marketing science. I have a colorful and diversified background with a blend of corporate experience, research, consulting, training, public speaking and teaching. I love to write about marketing issues that affect our lives, and talk about its direction that would promote the greatest human welfare.
This entry was posted in Digital Marketing, Marketing Practices and tagged . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s