(Not so serious) thought on entrepreneurship

We often define entrepreneurs as risk takers. Those who can take calculated risks and brave enough to face failures. Failures do not intimidate them, rather it is a way of learning and improving. They can maneuver in a risk environment and survive better than others. One day, the success reaches their hands as fruits to enjoy and cherish.

I often thought about other creatures showing some kind of entrepreneurial behavior. That would be easier to observe, measure, ponder upon, imitate, and finally learn to practice. Entrepreneurial behavior in animals must be simpler than that of the human, and would be easy to pinpoint those basics that could be learnt by heart.

In the last month, an incident took place at a small town called Zanesville in Ohio, United States (click to read). An erratic owner of a private sanctuary of 56 exotic animals (tigers, lions, wolves, bears, monkeys etc.) let all those caged animals run loose and then committed suicide! The large animals, most of them being ferocious, posed great danger to the residents of Zanesville. Some drivers got chilled to call emergency services, notifying tigers and lions crossing highways in front of their cars. Local police was quick to act, and they successfully launched a “search & destroy” mission overnight. They chased, anesthetized, and killed 55 of them. That means all the loose animals were caught or killed, except one. That “smart” animal escaped the net of “search & destroy” mission. That one, in my humble opinion, knows how to handle an unpredictable and risky situation. That one, in my humble opinion, also knows how to survive and avoid failure by quickly adapting to it. Yes, it is of no surprise that the escaped one was a monkey.

I guess monkeys have entrepreneurial qualities. No offense to entrepreneurs, but the kind of flexibility that a monkey has, is unparallel when compared to the flexibility of tigers, lions and bears. Big animals with big jaws and paws can be scary, but easy to chase and kill. Smaller monkeys, with little trace of its fast movement, can be very flexible and survive in a risky environment. Unfortunately, corporations, when they grow big, gradually get entangled in bureaucracy and loose this flexibility to move in the market. It is now time to learn the old lesson in a new way.

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About 1mmarketing

Working as Associate Professor, School of Business, United International University, Bangladesh; a North-American graduate, with doctoral studies from UUM, Malaysia, cherishing a wide-view of the world, with multiple interests in culture, people, traveling, and specifically marketing science. I have a colorful and diversified background with a blend of corporate experience, research, consulting, training, public speaking and teaching. I love to write about marketing issues that affect our lives, and talk about its direction that would promote the greatest human welfare.
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